This is a 21 minute tutorial we put together for a recent client so we thought we would share it with the world to help you better navigate the LinkedIn platform so you too can be found for work.
LinkedIn is currently rolling out what is being called the “new desktop experience.” Every two years or so, LinkedIn makes significant changes to the design and content of its website. The latest update — launched in late 2016/early 2017 — is designed to align the LinkedIn desktop experience with what users of the LinkedIn mobile app have seen for quite some time.
Ryan Roslansky, Vice President for Product at LinkedIn, said in a blog post in September 2016 that “this is the largest redesign since LinkedIn’s inception, and it’s the foundation for our future.”
One important thing to note is that every time LinkedIn rolls out a redesign, features are removed. This is the case with the “new desktop experience.” If you still have the “old” LinkedIn, take some time right now to backup your profile so that if you lose content in sections that are being removed, you can add that information back in.
You’ll know when you have the new look LinkedIn when you sign into your existing account. Not only will the main navigation bar look different, but LinkedIn will let you know your account has been updated to the new look. The rollout began in December 2016 and is expected to be completed by late Spring 2017 for all accounts.
The biggest change is how LinkedIn looks. The old navigation menu has been replaced with a more streamlined version. The old menu bar looked like this:
The new menu bar looks like this:
The second biggest change is that some of the customization features have been removed — specifically, the ability to move around content within key sections (including Work Experience, Education, and Projects).
You used to be able to move one job position above another — great for jobseekers with two jobs at the same time — or reposition Projects in the order of importance (to you). You are no longer able to reposition items, except within the “Featured Skills & Endorsements” section.
The “Featured Skills & Endorsements” section allows the rearranging of items using a “Reorder” function. Click and drag the lines below “Reorder” to put the items in the order you want.
The “Notify Your Network” setting has also changed significantly — that was the old name for the function that kept you from broadcasting profile changes to your network, which was a big alert that you may be preparing for a job search. That setting used to be right on the “Edit Profile” page, but now it’s three pages deep.
Here was how the old setting appeared:
Turning off global notification is now harder to find (it’s under “Privacy & Settings,” then click on “Privacy” and then “Sharing Profile Edits” and you’ll see the “on/off” switch — which I’m sure LinkedIn thinks is more descriptive than the old “Notify Your Network” yes/no).
However, LinkedIn has also added it to the bottom of several of the input boxes — for example, in the “Experience” and “Education” sections.
But that actually makes it a bit more confusing. If you didn’t know there was a global setting for turning notifications off, you might accidentally be sending out notifications as you’re setting up your profile initially. ←–Be careful and go to settings right off the bat to verify you are not broadcasting all your activities. It’s getting to be more and more platforms leave your profile open by default so it is up to us to verify our own privacy level.
From a content standpoint, LinkedIn has severely reduced the new sections you can add to your profile.
Options for profile sections used to include:
• Work Experience
• Volunteering Experience
• Volunteering Opportunities
• Honors & Awards
• Test Scores
• Causes You Care About
• Supported Organizations
• Personal Details
• Advice for Contacting
Now the available profile sections are:
• Work Experience
• Volunteer Experience
• Honors & Awards
• Test Scores
Content that was previously in the sections that were removed simply disappears from the profile, so you need to go back and re-add information that has been stripped out (specifically, content that was in the “Causes You Care About” and “Supported Organizations” sections should be re-added into the “Volunteer Experience” section).
Another important section that was removed was “Advice for Contacting.” You should include your email address, phone numbers, and social media profile contacts at the bottom of your Summary. Doing this gives possible employment, recruiting, and other contacts a way to reach you outside of LinkedIn.
LinkedIn has also removed the “Profile Strength” indicator and emphasis on profile completeness — which is odd, since according to LinkedIn, users with complete profiles are 40 times more likely to receive opportunities through LinkedIn. Now it’s more difficult to tell when your profile is “complete.”
Here was the old “Profile Strength” indicator:
Another big change — not unexpected, and not really a feature of the “new desktop experience” — but definitely set in stone now — is the change to InMails. Free accounts used to get a limited number of free InMails. Not anymore. Free accounts receive zero InMail credits, and the number of InMail credits depends on the Premium level selected (Career level gets 3 InMails per month for $24.99, all the way up to Hiring — this level gets 30 InMails for $99.99 per month).
However, one thing that hasn’t changed is that you can still Message fellow Group members directly (even if they are 2nd or 3rd degree contacts), and that will get you around the InMail requirement. This is a great tip for networking your way to hiring managers within your industry.
If you are a member of a LinkedIn Group with the person you’re trying to contact, you can directly send a Message instead of having to send an InMail. But you can only do it from within the Group. When you are within the Group, click on the member’s name and you will see a “Message” button.
If, however, you just search for same person’s profile (outside the Group), you will see an “InMail” button instead. So if there is someone you want to connect with, first search your Groups and see if you are both members of the same Group.
Speaking of Groups, the link to the Groups page is now harder to find. There used to be an Interests tab on the main menu, and Companies and Groups were under that.
Now, Groups are in the “More” section on the main navigation bar.
The main Search bar is now the “easiest” way to find Companies and Groups, but it’s definitely not as intuitive.
You can also use the direct URL for the Groups page:
Because the “More” tab includes things like “Learning” and “Post a Job,” most casual users are likely to overlook the “Groups” button there. There also appears to be several versions of the “More” tab:
This just further demonstrates that LinkedIn is continuing to evolve, even as they roll out the “new look” LinkedIn.
LinkedIn has made a big point of its “real-time messaging” feature that is part of the “new look” LinkedIn. It now functions more like Facebook Messenger than an email, but most jobseekers don’t keep LinkedIn open on their computers (unlike Facebook, which LinkedIn seems to be comparing itself to).
For Connections, LinkedIn no longer asks you to specify how you know the person (Colleague, Classmate, We’ve Done Business Together, Friend, Other, I Don’t Know [name]). This is what the connection request used to look like:
Now, if you click on the “Connect” button within the “People You May Know” section on the “My Network” page, it doesn’t give you the option of customizing the invite. It just sends it.
If you want the “Add a Note” section to customize the LinkedIn connection request (which is highly recommended), you need to click on the person’s LinkedIn profile and then click on the “Connect” button.
Once you click on “Connect,” it will open up a new box to customize your LinkedIn invitation.
LinkedIn’s search capabilities for Free members have also been curtailed. You can search by your connections, location, current company, past company, industry, profile language, nonprofit interests, and schools. However, if you want to search by function, years of experience, and certain other criteria, you must upgrade to a LinkedIn Recruiter or Sales Navigator account.
Here are the specific search functions LinkedIn has removed from all but the Recruiter and Sales Navigator accounts:
• Years of Experience
• Seniority Level
• Interested In
• Company Size
• When Joined
For most jobseekers, that’s not a huge deal, those criteria can help you find recruiters and hiring managers. The old “Advanced Search” capabilities function is gone:
Now, using the search box in the main navigation bar, you can “filter” your contacts (this is the new version of “Search”):
You’ll notice the mention of Premium level to access additional search functions.
There is also a strong emphasis on LinkedIn Publishing with the “new look.” If you’ve written an article recently, right on your home page, it tells you how many “Views of your article” you’ve received on your LinkedIn Publishing article. LinkedIn representatives announced recently that you will be able to search posts using the Search function sometime in the near future. They’re also spending a lot of money ($90 million, by one report) on LinkedIn Publishing — using human editors and algorithms to connect readers with relevant content.
Finally, while Introductions still appear to exist (at least in the Help documentation), LinkedIn is no longer emphasizing them, and the Help documentation on Introductions has been updated quite a bit recently as LinkedIn figures out if Introductions are going away permanently.
For example, the “Introductions — Overview” help page was recently updated:
Speaking of the Help pages, a lot of the Help documentation is currently in the process of being updated and you will see by the dates the ones that have been updated and the ones that haven’t been updated yet.
Consequently, there are still a lot of old, inaccurate Help pages still out there that refer to things the way they were before the “new desktop experience.” You can expect that this will continue as LinkedIn works to update and/or replace hundreds of Help pages.
One of the best ways to stay connected with what’s new with LinkedIn is to check out the LinkedIn Blog. You can find it here:
So here is your to-do list:
• If you don’t yet have the “new look” LinkedIn, backup your existing LinkedIn profile so you don’t lose your information when your account is upgraded. Also, make sure your Work Experience and Education sections are in the order you want them to appear when the upgrade is made.
• If you do have the “new desktop experience” already, double-check your privacy settings. Go to “Privacy & Settings,” then click on “Privacy” and check each setting.
• Re-populate any information that may have been removed with the change to the “new look” — for example, putting your contact information at the bottom of the Summary section, or adding information to the “Volunteer Experience” section.
• Get familiar with where you can find your “Groups” now — either bookmark http://www.linkedin.com/Groups or explore the “More” tab on the main navigation menu.
• Try the “new look” LinkedIn search function on the main navigation menu. Type in a person’s name, company, or Group and explore the filter functions.
Happy New Year 2017!
Answer the questions to help you reflect and improve in the new year!
We wanted to give our clients and followers with an adapted guide from one that has been used successfully by many people in 12 step fellowships to get to the heart of the issues in their lives that might be holding them back. While we make no express claims or guarantees about using the guide in our free resources and tools section, we do feel it is a good place to start in getting to the root of what could be holding you back from career and success in general. Take a look at some of the following questions you will answer as you work through the guide and if you would like to see more and give it a try just follow the link to the download page.
1) Am I generally restless, irritable (which means “easily annoyed”) and discontented
(which means “never satisfied”)? YES _____ NO_____.
• Do I experience these feelings often? YES _____ NO_____.
• Do I feel like I never belong or that I am not a part of, even at work or home? YES _____ NO_____.
• Am I usually uncomfortable in my own skin? YES _____ NO_____.
• Do I experience an ongoing sense of sadness? YES _____ NO_____.
• Do I often feel like “something is missing”? YES
Does there always seem to be the same thing bothering me? YES _____ NO_____.
• Can I easily solve a problem YES _____ NO_____.
• Or does the problem linger for months or even years? YES _____ NO_____.
2) Am I having trouble managing my personal relationships?
• Do I take care for others too much, to the point where I neglect to do the things I need to do to take care of myself? YES _____ NO_____.
• Is there anyone in my life that dominates my thoughts, my actions or how I feel? YES_____NO_____.
• Is there anyone in my life who is controlling me through their actions?
• Do I snap at people or talk harshly? YES _____ NO_____.
• Do I find I disagree with most people? YES _____ NO_____.
• Do I always want things my own way? YES _____ NO_____.
• Is there a personal or work relationship that ended that I refuse to give up on? YES _____ NO_____.
• If so, do I keep trying to find ways to contact or see this person or company?
YES _____ NO_____.
• Am I happy with the way things are in my current relationship or work status?
*If you would like to see more and give it a try just click the image below to the free tools download page*
*This guide is on the last 2 files at the bottom in both PDF and Word formats*
Jobseekers: Do This Before LinkedIn’s Next Update
(Edited and published with permission of Bridget Weide Brooks)
In September 2016, LinkedIn announced a redesign of its desktop (non-app) user interface. The announcement noted, “This is the largest redesign since LinkedIn’s inception.” The design update is expected to bring the desktop experience closer to what users of the LinkedIn mobile app are used to seeing.
More important than how LinkedIn will look once the redesign is rolled out is what features will — or won’t — still be included.
In the past, when LinkedIn has refreshed its user interface, it has removed features. In anticipation that this may happen with the forthcoming redesign, you should consider backing up your LinkedIn profile right now, so you don’t lose any data. This exercise will take you 5-10 minutes at most.
There are two things to do:
The first is to save a PDF of your profile. This will save the content in your profile only (no photos or graphics).
Log into your account and click on “Edit Profile” under the “Profile” menu. Next, click on the blue “View profile as” button and it will show the dropdown menu. Choose “Save to PDF” and it will immediately save a PDF of your LinkedIn profile to the default download location on your computer.
You’ll be able to open the PDF and view your content.
The second step is to archive your LinkedIn data.
This will create spreadsheet files (in .csv format) of your LinkedIn account — your connections, contacts, email inbox, positions, and profile. It will also include a “Rich Media” folder with images included on your profile.
In contrast to the PDF of your LinkedIn profile, the spreadsheet files will allow you to copy-and-paste your data into your LinkedIn profile, should you ever need to. In addition, if LinkedIn removes sections with the user interface redesign, you will be able to add this information back into your profile, if you want to.
You can find the full listing of what is included in the data archives:
HYPERLINK “https://www.linkedin.com/help/linkedin/answer/50191/accessing-your-account-data?lang=en” https://www.linkedin.com/help/linkedin/answer/50191/accessing-your-account-data?lang=en
Here’s how to get your data archive.
Note: This feature is only available using the desktop version of LinkedIn, not using the mobile app. Also, because your backup may contain private information, do not download your data using a public computer.
Click on your profile photo in the upper right hand corner of your LinkedIn profile. On the drop-down menu, click on the blue “Manage” button next to “Privacy & Settings.”
Once on the “Privacy & Settings” page, scroll down to “Getting an archive of your data.” Click on that link.
That will open a drop-down menu.
You will be able to choose whether you want a “fast file,” which includes selected information from your account or the “fast file with other data,” which includes account activity and history.
Choose the option you want and click the blue “Request archive” button.
Once you’ve made your choice, you will be prompted to enter your password. Once you’ve done that, click the blue “Done” button.
You will receive confirmation that your request has been received.
You’ll receive a notification email with a download link.
When you click the download link in your email, you will be taken back to your LinkedIn profile, where you will find a blue “Download” link. You have 72 hours to download the file. LinkedIn will send a second email when the rest of the data file is ready (within 24 hours).
Clicking the “Download” button will create a zip folder. Once you unzip it, you will see the .csv files with your connections, contacts, inbox, positions, profile, and registration information, plus a folder containing your Rich Media.
For your first-level connections, you’ll receive a file that contains First Name, Last Name, Email Address, Current Company, Current Position, and Tags.
If you get an error when trying to request your data archive, try it again using a different Internet browser, or try it again later.
If you use a premium LinkedIn Sales Navigator account, export your notes and tags to Sales Navigator. It is rumored that the notes and tags feature is going away with the user interface update.
Log into your Sales Navigator account. Move your cursor over your photo in the top right corner of the Sales Navigator home page and select “Settings.”
Under “Import LinkedIn.com,” click “Import to Sales Navigator” next to “Notes & Tags.”
Now that you’ve seen how easy this is to do, make it a habit to export your data — once a quarter is probably sufficient if you don’t add a lot of new connections regularly, or once a month if you do.
*Now get busy before you do that holiday shopping and backup your profile!
Best wishes for a safe and pleasant holiday season no matter where we find it, in how small the gesture, or the meaning. We can all use a little something extra this year it seems.
Mill the #JobSearchSuperhero & The Talent Mill Team
This post is intended for all job seekers that have active profiles on LinkedIn since they stand to lose the most, or gain the most with the new “Open Candidate” feature. I can introduce evidence to you that LinkedIn does not have a lock on error free web development and how mistakes with your content can and will likely happen. All users must take responsibility for their profile privacy settings, or risk being found out by a current employer while looking for another job. Sure firing you for that specific reason is illegal, but we all know there are many ways to skin a cat when we want to.
Over the past few weeks you may have heard about a new LinkedIn feature called “Open Candidate” where a signal is sent to certain recruiters that you are “open” to receiving open job offers to apply to. While turning this feature on might raise your profile within a recruiters search, I am not convinced that all the kinks have been worked out of LinkedIn’s site coding.
I have been managing a couple of LinkedIn groups for 3 years now and there have been all sorts of technical glitches which I have reported to LinkedIn support. Upon doing so I was told that they have been aware of the problems with the group notifications showing ‘errors in total number count’ and they are working on it. I have included images below of graphical interface of a mess that is my groups management console.
In this article from Design Week on September 26. 2016 by Sarah Dawood, she quotes LinkedIn as saying “this is the largest redesign this LinkedIn’s inception.” With this website overhaul going on I would treat lightly in adopting their fresh out of the box Open Candidate feature. I’ve already given this same advice to one of my very own résumé clients. It’s safer to not run the risk of letting your boss get wind of your job search and can you. Sure, they can’t fire you for looking for other work, but we all know there are ways to disguise that.
Another article I’ve recently read on TechGenYZ.com by Ankeeta Pareek shares some good tips on how to make your job searches more private. If you do decide to use the Open Candidate feature and something goes wrong, at least you will be limiting and fragmenting the online data to give you time to prepare a backup plan (i.e. attempting to delete digital trail that you were seeking other employment). Determine ahead of time if your current life and financial situation is worth risking by being an early adopter of this feature. At a time in history where even password manager sites like “Lastpass” get hacked, the DNC gets hacked, movie stars and celebrities have their images stolen, companies lose confidential data and are blackmailed, do you really think that it will matter to LinkedIn that they accidentally leaked your information? See all of their many disclaimers about the Open Candidate feature below.
So the final question for you to ask yourself before you hit that switch is this; how badly do you want to be an early adopter and try out this new LinkedIn Open Candidate feature in the hopes of finding a new job? If you’re still employed it takes a bit more thought, patience, and common sense. IMHO it’s better to wait and see what happens with this feature as the website is redesigned rather than to turn on that “signal” and have it go haywire.
Be careful, and as always, best of luck in your job search.
*Have you started using the new LinkedIn Open Candidate feature to market your profile to recruiters? Are you concerned that your current employer or others will find out that you are actively entertaining job offers? Comment here or drop us a line via the contact form with any questions.